Robert W. Bly (born July 21, 1957) is an American writer on the subjects of copywriting,
freelance writing, and other many other subjects from science and science fiction, to satire and small business.
He is a well-known  copywriter.
Bly grew up in Fair Lawn, New Jersey. He got a degree in chemical engineering in 1979 at
the University of Rochester, beginning his writing career with four intense years at the school’s daily newspaper.
When he graduated, he began as a corporate writer for Westinghouse Electric and then worked
for a New York engineering firm for a few years. He published his first book in 1982, on technical writing.
In 1985, at the age of 27, he published his tenth book, The Copywriter’s Handbook.
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